Younger Americans’ Library Habits and Expectations
Summary of Findings
Younger Americans—those ages 16-29—exhibit a fascinating mix of habits and preferences when it comes to reading, libraries, and technology. Almost all Americans under age 30 are online, and they are more likely than older patrons to use libraries’ computer and internet connections; however, they are also still closely bound to print, as three-quarters (75%) of younger Americans say they have read at least one book in print in the past year, compared with 64% of adults ages 30 and older.
Similarly, younger Americans’ library usage reflect a blend of traditional and technological services. Americans under age 30 are just as likely as older adults to visit the library, and once there they borrow print books and browse the shelves at similar rates. Large majorities of those under age 30 say it is “very important” for libraries to have librarians as well as books for borrowing, and relatively few think that libraries should automate most library services, move most services online, or move print books out of public areas.
At the same time, younger library visitors are more likely than older patrons to access the library’s internet or computers or use the library’s research resources, such as databases. And younger patrons are also significantly more likely than those ages 30 and older to use the library as a study or “hang out” space: 60% of younger patrons say they go to the library to study, sit and read, or watch or listen to media, significantly more than the 45% of older patrons who do this. And a majority of Americans of all age groups say libraries should have more comfortable spaces for reading, working, and relaxing. Read more….
How Embedded Are You?
May 29, 2013, 7:02 pm
What does it mean to be embedded? We have workshops, blogs, and books, but I’m not sure that we have a common definition. Perhaps it circles around the act of taking content or services outside of our traditional framework (spaces, websites) and integrating them into the natural habitat of our users? Read the whole article
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