The other day a client was asking me how to keep in touch with networking contacts after they’ve had that initial conversation. For me, this was an opportunity to talk about one of my favorite career tools: Google Alerts.
The tool is legendary for its use in the job search; tomes have been written about that… yet remains largely underutilized.
And I don’t get it! For building your network, building relationships and deepening expertise in your field: Google Alerts is an amazing career resource.
Google Alerts, in their simplest form, are free alerts you subscribe to that provide fresh content and updates on the topics you are most interested in. The updates are sent to your email Inbox, smartphone or services such as Google Reader.
Here are a dozen ways you can use Google Alerts to help you manage your career in the short term, and for the long run:
1. Manage Your Online Reputation
- The World’s Best Career Development Tool You’re Not Using (Yet) (studenteportfolio.wordpress.com)
- How to Use Google Alerts for Content Marketing: Collect & Store Content Ideas (zemanta.com)
- Using Google Alerts To Monitor Your Brand (socialthreesixty.com)
- How to monitor your media mentions (publicrelationssydney.com.au)
- Dear Google Alerts: Why Aren’t You Working? (searchengineland.com)
- 10 free tools to manage your personal brand and online reputation (mattroyse.wordpress.com)
- How to get Google security alerts on your phone (onsoftware.en.softonic.com)
- [Update Alert] Google Updates Drive and Maps (omgdroid.com)
- Google alerts journalists covering Myanmar of possible state-sponsored hacks (itproportal.com)
- Update Alert: Google Updates Now and Plus! (omgdroid.com)